Sales Process Optimization

Our Sales Process Optimization service focuses on streamlining your sales operations to increase efficiency, enhance alignment with business goals, and drive measurable growth. Key areas of improvement include:

Experts

Rahşan Karan

Strategic Consultant, Mentor & Coach | Expert in Growth, Sales Strategies, Change & Team Development

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Deniz Ergen

Sales & Growth Consultant, Mentor & Executive Coach, Change Facilitator

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Sales Process Evaluation and Improvement Plans

We conduct a high-level evaluation of the effectiveness of your current sales processes, identifying gaps and bottlenecks. From this, we create actionable improvement plans designed to support your growth objectives.

Automation and Efficiency

We assist you in defining automation solutions, where applicable, to streamline sales operations and improve overall efficiency, allowing your sales team to focus on higher-value activities.

Customer Journey Health Check

We conduct a thorough review of your customer journey, ensuring a seamless and satisfying experience from lead generation to closing the sale, while identifying areas for improvement.

Rahşan Karan

Rahşan Karan brings over 25 years of leadership and strategic expertise in sales, business development, marketing, and management. She has worked with global technology giants like Siemens, Dell, and Broadcom, and played a key role in growing AirTies, a pioneering Turkish startup, into a $100M revenue company. As Vice President at AirTies for 10 years, Rahşan was instrumental in building the company’s sales and operations from the ground up and expanding its presence to over 20 countries.
For the last 8 years, Rahşan has led her own consultancy, advising multinational corporations and scale-ups on growth strategies, sales and marketing, organizational health, and market entry into Turkey. In addition to her advisory work, she provides leadership and sales training, helping organizations build high-performing teams and develop strong leadership capabilities. She is also a certified Gestalt and ORSC (Organization and Relationship Systems Coaching) coach, dedicated to helping companies develop high-performing teams and effective leadership. Rahşan’s true passion lies in unlocking the potential of both people and businesses.
Born in Giresun, a picturesque city along Turkey’s Black Sea coast, known for its verdant nature and hazelnuts, Rahşan has a deep connection to nature and culture. She holds a degree in Political Science and Public Administration from the Middle East Technical University (METU).
Beyond her professional life, Rahşan is fulfilling a lifelong dream by studying theater. She has a deep love for both nature and the arts; she is a collector of paintings and sculptures, practices ceramics, and enjoys outdoor activities such as sailing, hiking, and gardening. Her passion for travel leads her to explore different cultures, taste new cuisines, and engage with artists during her visits. As an audiophile with a deep love for all music genres, she has a special affinity for jazz music. She also enjoys cooking and gathering with her loved ones around large, shared tables, as food plays an important role in her connections with others.
Her commitment to nurturing talent extends beyond her career, as she actively mentors young entrepreneurs and students through platforms like ARYA Women Investment Platform, Endeavor, Ashoka, and the TEV ODTÜ Scholarship Fund, where she has been instrumental in shaping coaching and mentorship programs that have impacted over 1,000 students.
She has a tabby cat named Şans, which means “luck” in Turkish.

Deniz Ergen

Deniz Ergen held various managerial positions in the Financial and Capital Markets sectors. Twenty four years of money market experience, last seventeen in banking. She most recently served as the Executive Vice President in charge of Retail Banking Sales at Finansbank A.Ş.
She is an Executive and System Coach with more than 11 years of experience. She works with individuals in all levels of the organizations, focusing primarily on managing the gaps between personal values and system values; trying to understand how these relationships can be better aligned.
She is a practitioner of ORSC (Organizational Relationship Systems Coaching). She guides individuals in understanding the relational intelligence present within a system and the collective structure formed by everyone in it. Her coaching helps individuals live more in tune with this understanding. In her one-on-one sessions with executives and team workshops, she focuses on ; be present, change awareness, the cycle of adaptation and modeling, the capacity-result relationship, the responsibility of unlocking potential, decision-making, and team management.
She believes that a strong stance is only possible through balanced relationships between the Mind, Heart, and Body, as well as the equal distribution of all intelligences. Being human is being aware thus accountable for his own thoughts, emotions and behaviors. This is possible only when we are the audience of what we play. Letting go of rigid patterns and being the moment itself, not easy yet necessary, leads to new, un-touched opportunities. We need to unleash.
Ergen’s vision is to contribute to the development of as many leaders as possible; in a lean, empathetic, unlearned journey.
Additionally, she loves being on stage.
Her hobbies include sailing, skiing, photography traveling and yoga. She is also an avid reader.